
What's Your Brand Score?
You're either winning the market or losing it. 6 questions. Most founders miss 3 or more. Get your score in 2 minutes (and have a blast doing it).
Read more

Writing Hurts, But It Helps
It’s the hardest part of my job and one of the hardest parts of life. It's part compulsion, part discipline. There are times when I cannot not write. Sometimes I have to. It’s like there’s something jammed in my head that I’m trying to rip out.
Read more

Swimming Against the Current
"Even a dead fish swims downstream." This quote from my pastor in a sermon last week got me thinking. At first, just about fish. Salmon, actually. Then about something much bigger.
Read more

Iconic: A Life of Logos
Strategy is the work I love because it's the work that actually makes design work. Great design sells great strategy. But you can't save a bad strategy with great design.
Read more

Why 'Quality' Isn't Cutting It
You may be leaning on it like a crutch, hobbling around on “craftsmanship” and “attention to detail.” But here’s the truth: quality is just the cost of entry—it's the bare minimum your clients expect.
Read more

Why Your Non-Profit Will (Probably) Struggle to Raise Support Again This Year
The hardest part of selling anything is knowing what you’re really selling. As a non-profit leader or board member, I’m fairly certain of three things: You’re passionate about your cause. You’re great at a lot of things. Marketing isn’t one of them.
Read more

What's Your Brand Score?
You're either winning the market or losing it. 6 questions. Most founders miss 3 or more. Get your score in 2 minutes (and have a blast doing it).
Read more

Writing Hurts, But It Helps
It’s the hardest part of my job and one of the hardest parts of life. It's part compulsion, part discipline. There are times when I cannot not write. Sometimes I have to. It’s like there’s something jammed in my head that I’m trying to rip out.
Read more

Swimming Against the Current
"Even a dead fish swims downstream." This quote from my pastor in a sermon last week got me thinking. At first, just about fish. Salmon, actually. Then about something much bigger.
Read more

Iconic: A Life of Logos
Strategy is the work I love because it's the work that actually makes design work. Great design sells great strategy. But you can't save a bad strategy with great design.
Read more

Why 'Quality' Isn't Cutting It
You may be leaning on it like a crutch, hobbling around on “craftsmanship” and “attention to detail.” But here’s the truth: quality is just the cost of entry—it's the bare minimum your clients expect.
Read more

Why Your Non-Profit Will (Probably) Struggle to Raise Support Again This Year
The hardest part of selling anything is knowing what you’re really selling. As a non-profit leader or board member, I’m fairly certain of three things: You’re passionate about your cause. You’re great at a lot of things. Marketing isn’t one of them.
Read more

What's Your Brand Score?
You're either winning the market or losing it. 6 questions. Most founders miss 3 or more. Get your score in 2 minutes (and have a blast doing it).
Read more

Iconic: A Life of Logos
Strategy is the work I love because it's the work that actually makes design work. Great design sells great strategy. But you can't save a bad strategy with great design.
Read more

Writing Hurts, But It Helps
It’s the hardest part of my job and one of the hardest parts of life. It's part compulsion, part discipline. There are times when I cannot not write. Sometimes I have to. It’s like there’s something jammed in my head that I’m trying to rip out.
Read more

Why 'Quality' Isn't Cutting It
You may be leaning on it like a crutch, hobbling around on “craftsmanship” and “attention to detail.” But here’s the truth: quality is just the cost of entry—it's the bare minimum your clients expect.
Read more

Swimming Against the Current
"Even a dead fish swims downstream." This quote from my pastor in a sermon last week got me thinking. At first, just about fish. Salmon, actually. Then about something much bigger.
Read more

Why Your Non-Profit Will (Probably) Struggle to Raise Support Again This Year
The hardest part of selling anything is knowing what you’re really selling. As a non-profit leader or board member, I’m fairly certain of three things: You’re passionate about your cause. You’re great at a lot of things. Marketing isn’t one of them.
Read more